What Happened To Red Oval Farms Stoned Wheat Thins?
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If you ever had the pleasure of attending a pre-pandemic office party or the like, you probably got the chance to try Red Oval Farms Stoned Wheat Thins. For decades, these flavorful snacks were the foundation of many a cheese and cracker platter. Their sturdy, crunchy texture and toasty cracked wheat flavor earned them legions of fans, but sadly, Nabisco announced in late 2022 that Red Oval Farms Stoned Wheat Thins had been quietly discontinued after months of diminishing supply.
Many of our food habits are at the mercy of food manufacturers' whims (we still mourn all the discontinued chocolate candies we won't eat again), but the reasoning behind their actions isn't always forthcoming. No explanation was given for Stoned Wheat Thins' demise. Nabisco's announcement was an unceremonious obituary to a longstanding veteran of the snack aisle. It wasn't the only product the company took aim at, either. Around the same time, Nabisco quietly discontinued its chocolate wafer cookies, much to the chagrin of fans.
It could be that the supply shortages that were rampant at the time caused Nabisco to take stock of its inventory, leading to the Stoned Wheat Thins' downfall. There was also a class action lawsuit against the company which alleged false advertising, since 'stoned wheat' implied the flour was stone-ground, which it wasn't. The lawsuit was dismissed, and yet the cracker paid the ultimate price anyway. The reality may be a combination of all of these things alongside a (speculated) drop in sales. We may never know for sure.
Equally good substitutes for Red Oval Farms Stoned Wheat Thins
If you were a fan of the flavor and are feeling adrift among its competitors, there are a few snack products which are ready and able to fill the void the Stoned Wheat Thins left behind. 365 by Whole Foods Cracked Wheat Crackers are a fine substitute that's readily available online. They pack a lot of flavor and adopt a similar profile to Red Oval Farms' version. If money is no issue, Wellington Stoned Wheat Crackers are another option (though they cost three times as much as the 365 by Whole Foods version). And while these are great crackers, they aren't the only stoned wheat options on the market -– it's a whole cracker genre unto itself.
Of course, what really matters is what you put on the cracker. A little bit of brie, a slice of gruyere, whatever you like — all you really need is a little texture to go with it. If the Red Oval Farms situation is getting you down, maybe all you need is to find a new base for your next charcuterie board (or plate of charcuterie-inspired nachos). No better time than the present to branch out.