Now an American company called Whipped Drinks is selling $49 dalgona kits. Not only that, Buzzfeed reports that the owner, Katie Angel, is claiming to have invented the concept. By the way, instant coffee costs like $5, and water is free, and you probably have milk and sugar lying around, so no need to spend... $49. (The Whipped Drinks kit does include a battery-operated milk frother, though.)

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The Whipped Drinks website reads:

In the Spring of 2020, like so many others, Katie’s entire world turned upside down and she sought an outlet for her creative spirit. With coffee shops closed and grocery store lines around the block, she improvised with premium instant coffee in her home kitchen to make a whipped coffee creation to rival any Los Angeles barista. After months of delicious trial and error, she finally came up with the recipe for Whipped Drinks by blending a perfectly balanced combination of 100% Colombian Arabica coffee, premium cocoa, natural cane sugar, and a dash of sea salt (to keep things interesting).

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As you can imagine, this didn’t go over well on social media.

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Another Twitter user added, “So we have white people claiming they invented Dalgona coffee now?”

After the ruckus on social media, Whipped Drinks updated its website to include a nod to its South Korean popularization. It also posted an apology to Instagram: “We are sorry and we acknowledge that this was inspired by Korean culture and we completely stand by the Asian community. We did not intend to make it seem that we invented dalgona. In the spirit of that, a percentage of proceeds from every sale will go to the National Asian Pacific American Women’s Forum, building power with AAPI women and girls.⁠”

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