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“The first step is the hardest: consumers must brave the darkest depths of their freezers to find that fossilized pie,” the company declared in the press release. (But also remembering both hashtags. Because how horrible would it be to go through all the trouble of excavating the Oldest Frozen Pizza in America only to lose out on a technicality?) Papa Murphy’s claims to have discovered via a survey last month that one in five people is reluctant to eat an old frozen pizza—although that means that most of us will. Because, hey, it’s frozen! So even if you don’t get the fresh pizza and the freezer, you’ll still get an unexpected pizza. It’s a win for everyone!