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If you’re a social media manager for a major food brand, we don’t blame you for wanting to have a little fun with it. Right now, KFC is using a “chicken crossing the road” theme to get through its U.K. poultry shortage, and previously hid some clever clues in who the brand follows on Twitter. Wendy’s is downright gleeful as it roasts various people, like McDonald’s, but made amends recently by becoming online pals with MoonPie.

But this sensitive time of year, so soon after Valentine’s Day (a.k.a. Beautiful And Popular People Day), we were cheered to see a caring message in our Twitter feed from an unusual source.

Thank you, Little Debbie! And, you’re absolutely right about that bullshit Hallmark holiday. Our flowers must have gotten lost in the mail, so what, right?

We shouldn’t have been too surprised, as Little Debbie’s current pinned tweet has a similar message:

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Honestly, we had no idea that Little Debbie cared that much. But we appreciate any ray of sunshine that manages to escape the hellish landscape that is Twitter. Naturally, that affection-filled V Day message had some dubious followers, like Difficult People’s Julie Klausner:

But Little Debbie was on the case, responding to Julie and many of its other doubters:

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Twitter can definitely use all the positive vibes it can get nowadays: Thanks, Little Debbie!