Last Call: Do snack companies make chips bags noisy on purpose?

Illustration for article titled Last Call: Do snack companies make chips bags noisy on purpose?
Photo: Tim Boyle (Getty Images)

Why are chips bags noisy?

Illustration for article titled Last Call: Do snack companies make chips bags noisy on purpose?
Photo: Dan Kitwood (Getty Images)
Advertisement

As anyone who’s attempted to covertly sneak a midnight Doritos snack out of the pantry knows, chip bags are pretty much the loudest packages known to man. Rustle, rustle, rustle—but why? Surely companies could make them more quieter if they wanted to, right? Turns out, an Australian researchers posits that snack makers make the bags loud on purpose. His study indicates that people perceive chips are fresher and crunchier when the bag’s noise is louder. While we’re debating the merits of this snack conspiracy theory, I’ll be over here munching my potato chips. Loudly. [Kate Bernot]


Ryan Reynolds’ first onscreen role

Yes, Ryan Reynolds is at the top of the box office right now with Deadpool 2. So let’s take a look back at his very first onscreen role, as “Billy” in the Canadian teen soap opera Fifteen. Reynolds’ Billy is the pipsqueak of the group, tagging along after rebel Dylan (official bad boy name for teen soap operas) and his sister Courtney, best friend of the show’s star, good girl Ashley. Billy tries out skateboard tricks and plays the drums, and Reynolds has one of the highest levels of acting talent among the heavily accented young Canadians (there’s a lot of talk about who’s going “oot” with who) and the strongly synthesized soundtrack. Somehow, it’s hypnotic, and fortunately YouTube has a number of episodes available for streaming for Reynolds fans.

Gwen Ihnat is the Editorial Coordinator for The A.V. Club.

Kate Bernot is a freelance writer and a certified beer judge. She was previously managing editor at The Takeout.

DISCUSSION

ibrad
ibRAD

I was camping at a particularly raccoon infested park once upon a time, and you could actually call raccoons out of the woods at night by rustling a chip bag.