The Houston Chronicle has a whole profile of the couple, Megan and Steve Long, behind the dog beers. The seed of an idea was born years ago when Megan began cooking chicken bone broth for her aging dog, Rocky, adding in beneficial ingredients like turmeric and ginger. (If you must know, yes, humans could consume the dog beer, though it probably wouldn’t taste very good, since the Longs don’t add sodium to the broth.)


Fast forward, and the couple is now working with a canning company out of Austin to package their beers, which sell for around $5 each at 15 bars around Houston. The Longs tell the Chronicle they’ll soon look for a commercial space where they can “brew” and create a retail area—so, a dog bar.