Chick-fil-A on course to become the 3rd-largest fast food chain in the U.S.

Illustration for article titled Chick-fil-A on course to become the 3rd-largest fast food chain in the U.S.
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A few years ago, Chick-fil-A was a p.r. manager’s nightmare, battling boycotts after its Christian COO Dan T. Cathy made statements in opposition to same-sex marriage. But today, Forbes and BuzzFeedNews point to a new Technomic report that says “Chick-fil-A could leapfrog Wendy’s, Burger King and Taco Bell by as early as 2020.” Lovers of the chain’s chicken have ether forgotten about that earlier controversy or don’t care, as Chick-fil-A has focused on a variety of successful innovations to help it pull ahead in the crowded fast-food pack.


For example, Chick-fil-A now has a popular mobile app, with 10 million downloads over the past two years, as well as on-site ordering by tablet and significantly streamlined drive-thru times (BuzzFeedNews reports, “One drive-thru in Oklahoma City recently served 216 cars in one hour, according to a company spokesperson”). It also has integrated menu innovations like a gluten-free bun and grilled chicken nuggets for kids. The chain has opened popular branches in urban areas, like a five-story restaurant in New York, veering from its rural, down-home branding. Consequently, Forbes notes that the QSR Magazine 2017 sales report shows “that the Atlanta-based chain’s average sales per restaurant were $4.4 million–nearly $2 million more than McDonald’s and more than $3.3 million more than KFC,” even though Chick-Fil-A is only open six days a week.

Still, the brand’s mission statement remains unchanged—“To glorify God by being a faithful steward of all that is entrusted to us and to have a positive influence on all who come into contact with Chick-fil-A”—and all stores remained closed on Sundays. BuzzFeedNews maintains that “Chick-fil-A is trying to move as far away from that [previous] controversy as possible, saying simply that the company treats everyone with ‘honor, dignity and respect,’” as its sales experience growth that other outlets can only envy.

Gwen Ihnat is the Editorial Coordinator for The A.V. Club.


Manny Both-Hanz died

It’s amazing how many “woke” people don’t care about gay rights when they’re being asked to sacrifice something as minor as a fast food chain. Fuck everyone who claims to support gays and eats at Chick-fil-a or supports women but shops at Hobby Lobby.

If your values mean less than a fast food meal, you really don’t give a shit.