In Lay's 2018 chips saluting American regional flavors, the best come from the Central time zone

For the past several years, Lay’s left the decision of creating a new national potato chip flavor to the American public. For those who expected Americans to consider this awesome responsibility and exercise good judgment, may we remind you some of the flavors that made it through: mango salsa, gyros, and worst of…

Lay’s releases 8 new regional chip flavors, like Deep Dish Pizza and Lobster Roll

Lay’s, it seems, is always looking for a new flavor for its line of potato chips. Previously, the chip-maker as hosted a “Do Us A Flavor” contest, resulting in customer suggestions like the Crispy Taco and Chicken & Waffle potato chips. But the company’s latest effort appears to be even more ambitious: Lay’s “Tastes…

From fried green tomato to crispy taco, we tried Lay’s new chip flavors

In Fran And Cameron Eat On The Company Dime, A.V. Club staffers Fran Hoepfner and Cameron Scheetz eat on the company dime. This week, our resident and compulsive snacker critics got their hands on the three finalists from Lay’s 2017 “Do Us A Flavor” contest. This year’s flavors are everything bagel with cream cheese,…

We take a swig of Kettle Brand’s Moscow mule potato chips

Let’s imagine ourselves at Kettle Brand potato chips headquarters in Salem, Oregon. The end of the fiscal year approaches, and Kettle knows it needs a big hit to meet its annual sales goals. One eager marketing associate, just a few years out of college—let’s call him “Miles”—speaks up, his young, confident voice…

The A.V. Club takes its annual trip to the Sweets & Snacks Expo

Every year, a group of A.V. Club writers descends on the Sweets & Snacks Expo, ready to perform some powerhouse journalism. The trade show—put together by the National Confectioners Association—gathers candy- and snack-makers big and small, assembling them in a giant convention hall, where they battle it out for snack…