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Easter is Peeps season, for obvious reasons, so with about a month to go, the Peeps are announcing a variety of new flavors, including a whole new Mystery line. Because those Fruity Pebbles-flavored Oreos were so fun, right?

The Peeps are savvily covering all of their marketing Easter baskets, though, as the three white flavors of the Mystery line will only be available at Target. Some people are already making their guesses:

Other new flavors include Sour Cherry, available at grocery stores, and Pancakes & Syrup, exclusive to Kroger.

Target hosts the “Delight” peeps line in flavors including Neapolitan, Lemon Sherbet, and Orange Sherbet. The Today Show reports that “The Neapolitan version features a chocolate and strawberry filling, while the sherbet versions are both dipped in rich fudge.”


Y’know, maybe we’re glad we gave up sugar for Lent after all.